Venture Design, Part 2: Building the Right Product

Buildings things is fun and exciting. It’s good to get a little carried away- it helps keep up the excitement level. But it’s also good to make sure what you invest in building is clearly attached to:

• An explicit point of view on the customer
• A set of testable assumptions

TAKEAWAYS

• Hands-on experience linking agile user stories and storyboards to personas and value propositions
• Techniques for decomposing your idea into a set of UI components and then selecting and diagnosing the applicability of comparable existing implementations
• Know-how and do’s + dont’s for creating prototypes and wireframes
• Techniques for structuring key UI assumptions and testing them to know if you’re on the right track or need to revise